Autoresponder

What is an autoreponder? Its a very important tool to anyone that works a home based business. Now there is alot of thoughts on the level of that importance. I for one find it an extremely important tool. Let me explain why.An autoresponder (a/r) is a tool where you can send pre-written emails out to a list that you have. It is an amazing time saver. You see you can create some pre-written emails that promote your product, opportunity or ideas and they have them automatice delivered to your opt-in list. As far as time goes it saves a bunch of it. Now many use it as a way to actually prospect. I dont see this as the most effective way to advertise. If you are like me you get 100's of emails a day. So to be honest it is impossible for me to look through each and everyone of them. For that reason I use my autoresponder as a follow-up tool. After a person has opted in to one of your squeeze/lead capture pages and you have contacted them then it's good to follow-up with some sort of autoresponder series. This is so you can really give them all the details on what you are marketing.Now for what a/r to use I can say that there are many out on the market. As a new business owner with a limited budget you can find a bunch that are free. Ive even learned that if you are truly computer savvy and have a server you can create your own. But as most people dont have the time or expertise to do so there are also a bunch of a/r's that arent free bunch truly worth it. The top 2 are aweber and getresponse. Im not going to endorse one or the other but I suggest that you look at all the features they offer and make your own decision. Another good option that I have used in the past is mlmpowermarketing.com . Great service and really easy to use.A good a/r is a much needed compliment to any generated leads that you might have. I see this as one of the best and most useful tools you can have in your business toolbox. Stay tuned in the following days as we go over an extremely important part of your business. It's one of my favorite parts. Its called advertising. I will show you how to keep ypur budget down and get the maximum leads for your time and budget.

Adam Frederick
Your Business Success Coach
Teaching you how to minimize cost, maximize profits and free up time

THE STEPS TO HOME BASED BUSINESS SUCCESS

The idea of starting and much less being successful can be daunting. What is need is a concise straightforward plan to pull the deal off. This plan must include the following:1- Time management2- A budget3- A system to put everything in motion4- Back-up plansLets start with time management first and explain how anyone regardless of the situation they are in can have the success they desire.Many of us that start out in a home based business do so to free ourselves from full time jobs. Another majority are those fortunate to be home but looking to add an extra income to the family finances. Whatever your situation you must make a plan on how to maximize the time you do have. The biggest asset in doing so is to use the many tools that are available to us through the internet. In my past years of running businesses the internet has become more and more useful to me. The first thing I use the internet for is to generate leads. Leads can be generated rather inexpensively by using the internet. In my travels I have found companies that will generate leads for you as well as I've been able to learn how to advertise and generate my own. Most that are working from home dont have huge advertising budgets so using the internet fits into our plans. This article is one way I generate leads. On a daily basis people read what I write and then click on my links to see what opportunities I have to offer. There are so many forums that you can become part of. I highly recommend this forum ( The Work at Home Forum) as it has a ton of users. These users are made up of many that are looking to start a business and trying to find out the facts. It gives them a great source of information and allows you to advertise to them for free. Now you can't blatantly advertise you product but with a good signature line link and good adcopy in your post many will be looking to find out more about you. People buy from people they like so if you put yourself forth in the correct manner you can build quite a base.Another option to create leads is to have a lead capture or squeeze page. You can make these sites as simple or as elaborate as you would like. I suggest the simpler the better. It should include information on what you are trying to sell as well as a way to capture the onlookers information. After inputing their info the page should direct them to a site to get the details on your opportunity. This next page should really give them the in's and out's of what you are selling. Remember first impressions are important.Now how does this relate to time management you might ask. Its simple. You can automate this process to some extend. Create one good adcopy ( or even a few) and post it in different forums. Place your lead capture or squeeze pages on all you signature lines as well as in traffic exchanges. Their are many good traffic exchanges out there but I truly recommend one called link referral. I get about 20 hits a day on my various sites from that one exchange. It takes me about 30 minutes for each site I promote. Thats a pretty good trade off in my analysis.Most of us have about 30 minutes a day to generate those type of lead numbers. I try to do it before I go to bed so they next day as others are surfing the exchange they see my information first.Well thats the first bit of information we will go over today. Tomorrow I will explain how using an autoresponder is important to your business and how it relates to managing your time.

Adam Frederick
Your Business Success Coach
Teaching you how to minimize cost, maximize profits and free up time